COVID has changed the game for many small businesses, and Google is trying to adapt its services to improve security, increase ease of communication and keep their ad revenues up, which were down last quarter for the first time ever. New Access Level & Updated Account Ownership for Google Ads Accounts Google [...]
About Greg DailyGreg Daily is the founding partner of Science In Advertising in Denver, Colorado. You can find him exploring the rocky mountains fly fishing and wrestling the wild energy out of his two little boys.
With digital marketing set to phase out traditional advertising, companies that embrace digital marketing like Google Ads are on the right track. Google Ads was launched two years after the search engine Google.com was created as Google Adwords. Google later changed it to Google Ads, and it has grown to become an advertising [...]
Pay-per-click (PPC) advertising is one of the most effective search marketing techniques you can use to attract new business. By using Google Ads, you can make sure your search and display ads appear on Google's network. That means consumers across the world will see your ads and discover your business. In fact, PPC [...]
Google is joining the fight to help small businesses continue to operate during the COVID-19 outbreak brought on by the SARS-CoV-2 virus by offering small- to medium-sized businesses $340 million in Google ad credits. Google will also donate $25 million in ad credits to the World Health Organization to help disceminate critical medical [...]
As one of the leading PPC Agencies in Denver, Colorado, we are always looking for ways to help our clients find more business and maximize their budget. Johnathan Dane and his team over at Klient Boost wrote a great article on the power of using multi-step forms to significantly boost conversions by starting [...]